With the number of affordable destinations and experiences that become available every day, airline companies find it very hard to stand out from
the rest. 

At the same time, when consumers are faced with a “buy one, get one”
offer, they feel like they are getting a deal almost impossible to resist. 

Meet NEXT. Virgin Atlantic’s new rewards program. When booking a hotel
and flight combo, NEXT will help travelers find the perfect “match” for
their upcoming weekend getaway for a discounted price of 30% off.

With the number of affordable destinations and experiences that become available every day, airline companies find it very hard to stand out
from the rest. 

At the same time, when consumers are faced with
a “buy one, get one” offer, they feel like they are getting a deal almost impossible to resist. 

Meet NEXT. Virgin Atlantic’s new rewards program. When booking a hotel and flight combo, NEXT will help travelers find the perfect “match” for their upcoming weekend getaway for a discounted
price of 30% off.

NEXT encourages users to be more spontaneous, traveling more for less.

To view or schedule saved trips, the user would go to the My Trips screen.
There they can redeem any upcoming hotel & flight combos by simply swiping. 

To view or schedule saved trips, the
user would go to the My Trips screen. There
they can redeem any upcoming
hotel & flight combos by simply swiping. 

Instagram stories will get people intrigued about NEXT.

Instagram stories will get
people intrigued about NEXT.

AD/DZ Devin Fallen | AD Mariana Coelho